ROI

  • Business Process Outsourcing - is it an expense or there is a profit? - Part 2

    In the previous article, we've discussed very typical cases of Business Process Outsourcing. You can check them here: BUSINESS PROCESS OUTSOURCING OF SOFTWARE DEVELOPMENT AND RELATED SERVICES - IS IT AN EXPENSE OR THERE IS A PROFIT?

    We've already checked what are the benefits of Fixed Price, Cost Plus, Subscription, and Dedicated Team models. However, there are some more for the consideration: Hybrid Models.

    • There can be a certain, notable discount
    • A vendor's team is already motivated and aiming at a positive business impact
    • There is no need to check the day-to-day performance of the team
    • The business should negotiate a percentage of revenue or equities to be dedicated to the vendor
    • Risks are mitigated to all parties
    • Business Process Outsourcing can turn into a long-term profitable partnership

     

    Outcome-Based Model

    It can be a sort of a Fixed Price Model, however, normally, it is related to a Dedicated Team Model. In this case, the Business Process Outsourcer takes the whole process from the very top to the bottom. This makes things a little bit less transparent, but lets this team focuses on what's valuable, unleash their innovative potential and all above for a very good discount on their services in exchange of bonuses for a good job done by the team, basing on the real business value created. In some cases, like Digital Marketing, there is a set of standard ways to calculate an Outsourcer efficiency. For other cases, for instance, the product development, it's more complicated, despite a very clear number related to self-cost and profit margin. There is still a wide range of negotiation.

    Concluding this

    • There can be a certain, notable discount
    • A vendor's team is already motivated to achieve a positive business impact
    • There is no need to check the day-to-day performance of the team
    • The business should negotiate a percentage of revenue to be dedicated to the BPO vendor in case of positive business impact

    Shared Risk-n-Reward

    This model is a sort of Outcome-Based Model, just it's normally more specific to startups. In exchange for a discount flat-rate the business for an agreed portion of equities. Indeed, in this case, Business Process Outsourcing turns to Partnership, however, that's a great definition, how Fixed Price risks can be mitigated to both sides with a win-win solution.

    Well, benefits are generally the same as in case of an Outcome-Based Model. Besides this, a startup or business can get a considerably big advantage:

    • The one single reliable technical or operational partner instead of a well-known endless story of many vendors one-after-another.
    • Risks mitigated for both Business and Vendor
    • A possibility to make a long-term partnership of Business-Operate-Transfer
  • Business Process Outsourcing - What if customer barely overdue the payment?

    What if customer barely overdue the payment?

    Well, certainly someone screws something badly. Basing on our experience there are the following strategies with different types of our customers:

    Strategic customers, they work with us for more than a year in a happy synergy.

    Everything can happen. In our case, it was a glitch on the postal service, so the letter with a check was wondering in the wilds for almost 2 months before it returned back to them. We’ve together learned lessons of this case, now they are using ACH - everything works smoothly.

    Conclusions:

    • There is no need to start a mess with a strategic customer, just because one payment got delayed, moreover, it wasn’t their fault.
    • Learn the lessons, make necessary changes and keep moving in synergy further.
    • Long-term relationships are impossible with a nervous background. Business Process Outsourcing (BPO) requires patience, understanding, and synergy.

    All payments since specific date were delayed. The last invoice overdue far away.

    Allegedly, this customer has a sort of financial issues, financial creep and according to our experience, it’s better to have a call with him and together decide to freeze the software project until financial flows on his side will be fixed. For instance, one of our customers got his accounts frozen in the bank, which started the business dissolving process. He had far bigger problems because all his savings were frozen there. Sad, isn’t it? Well, it happens even to best of us.

    We’ve continued his mobile application development project in 2 months. No more delays, he is one of our best strategic customers already.

    Conclusions:

    • Even the best customers can eventually experience problems.
    • Chat with them. Define a mutually beneficial way.
    • It’s never late to start building synergy. Business Process Outsourcing (BPO) should issue as less “alienation” problems as possible

    Customer rejects to pay for a specific delivery.

    Well, that’s definitely a good lesson to learn. First, check with the customer “what’s wrong?” There were cases when our accounting made a mistake, or a customer had a wrong vision. A couple of times it was a misunderstanding between our development team and customer.

    But a couple of times it was weird. You know these strangely demanded customers, which are inventing new requirements during the call with them.

    Secondly, keep calm, be a bastion of calmness. Emotions will just screw things rather than solve them. Make sure, that your team completed everything according to the executed agreement and inform this customer that if the invoice won’t be paid by the end of the month, the late payment penalty 1.5% a month will be applied to it since 31st day. Discuss with a business owner this issue, perhaps, it’s not a bad idea to freeze the development of this project. Finally, inform the customer, that your company doesn’t like this, but now it owns a certain percent of his software project IP.

    That’s a scourge of all software development Business Process Outsources. More you are in this business, more IP rights left in your pocket by those who won’t pay for a specific (in many cases final) delivery. That’s not bad news, nor good - that’s a fact. In case the idea is good - you can become a new technological startup. Conclusions:

    • Rejected delivery is a scourge of all Software Development Business Process Outsources
    • Check what’s wrong? Sometimes the problem was issued by your colleagues. Fix it!
    • If you did everything according to the executed agreement - make a margin call with a customer, explain him everything, remove any sign of misunderstanding or miscommunication
    • Finally, if you did everything right, but there is no payment, yet. Check with your business owner/escalation point - if you can press on penalty charges/development freeze.
    • Collect the IP. Perhaps, it can be a diamond. Moreover, normally such cases are happening, when your customer loses a fate in his product and just want to limit his financial loses by dodging your invoices and calls.

    To be continued

  • Business Process Outsourcing of Software Development and Related services - is it an expense or there is a profit?

    Well, the truth is - according to bookkeeping and accounting - it can be a capital expense or, in many cases, that’s an operating expense. However, that’s far from the big picture.

    Business Process Outsourcing of Software Development and Related Services can bring the following benefits:

    • Save a fortune on inventing and building an own product, service or infrastructure from the scratch
    • Leverage of ready infrastructure and service “here and now” for a very reasonable pricing
    • Avoid wasting money on high-level expectations
    • "Fixed Price" for an Expected Revenue


    So, let’s check the bigger picture using the most common cases.

    #1 A Subscription Model

    subscription model

    As a business manager or head of a specific department of the corporation, you perhaps using one or more subscriptions or business process outsourcing services. It might be cloud services you are renting, online ads, pay per click, telecommunication services or even delegating Customer Support Level 1, Level 2, Level 3 to your vendors.

    It is a normal, a usual service for the definitely fair pricing. Indeed, it’s cheaper to delegate this to the vendor than to build the whole infrastructure, which will cost you a fortune, moreover your business or corporation is targeting a very another market and IT services are far from the primary focus. So, the subscription model is very cost efficient and saving a small fortune for you and your corporation every month, every quarter, every year.

    It removes from your sight all problems and mechanic of the service making possible to build your own business on top of it. Huge retail corporations are building their online stores, increasing efficiency of their logistics departments, multiplying their annual sales and all this for a very reasonable price, thousand times less comparing it to the investments they have to make doing it as a part of their business, here and almost now - for sure it’s faster to take something existing and already operating in a business as usual mode. By the way, Business As Usual (BAU) is a yet another long story related to established and constantly tuned business processes inside this “black box” of business process outsourcing resulting a very complex and specific Service Level Agreement (SLA) for the customers.

    All above made a possibility of the creation of a couple more types of Subscriptions models:

    • Transaction-Based Model - customer pays per actual transaction
    • Managed Service - customer pays for specific SLA

    For instance, Am-Pro provides Managed Service of cloud support and maintenance (W33 package). Let’s conclude this section.

     

    Subscription model - is a sort of business process outsourcing, based on a reasonable price. It can give your business or corporation a leverage of ready infrastructure and service “here and now” for a very reasonable pricing.

     

    #2 A Fixed Price / Cost Plus Model

    That’s a typical project model when a customer really knows in details what’s required. A “Fixed Price” for a set list of requirements. Indeed, it was good 20 years ago, therefore any uncertainty in requirements leads to the “Cost Plus” model, which anticipates a certain, specific percent of a contingency budget for everything unexpected.  So, by the end of the day, there is a complete product or functional module ready for a “Fixed Price/Cost Plus” capital expense made. Indeed, the “Fixed Price” doesn’t mean “Fixed Risks”. the final product can be of a very different quality: a Proof of Concept, a Minimal Viable Product or a Product/Functionality Ready for the Market or an Internal Client. For sure, basing on our experience the final product requires some back-n-force iterations to make it apt and ready. Nevertheless, that’s normally expected in our quotes.

    So, what’s is a benefit for a business by the end of the day? It depends. For instance, if there is a great visionary, (imagine Steve Jobs) there is a real roadmap from an expense to a revenue and a profit. if the business has no visionary - we can help with our vision and potential benefits. For instance, let’s imagine that a telecom company wants to put their products and services on Blockchain rails. There are several potential futures:

    1. the market will resist. regulations will make a product roadmap very complicated. Finally, the return on this investment will be doubtful.
    2. there are anticipations, like that blockchain, by its nature, will eliminate almost all frauds, which aren’t supported by real algorithms and processes. By the end of the day, pink dreams will dissolve in a hard as a rock reality, that vast majority of frauds is not related to the field which was “Blockchained”.
    3. there are a clear vision and understanding, based on a real experience of implementation. The conservative numbers of how it can positively impact the business. For instance, the same Blockchain and the well-known “Blockchain for a Supply Chain” architecture can be used. All benefits are well-known and can be easily calculated. As result, a business will receive a very apt tool, save some operating costs, and receive a certain competitive advantage on the market.

    Conclusion:

    The Fixed Price / Cost Plus Model requires a clear understanding of the benefits. A Requestor must have a visionary or use an expert visionary. This way it’s easy to place the correct expectations and calculate a final ROI of any project, therefore it will be a "Fixed Price" for an expected Revenue.

    By the way, after the project is done the subscription model, related to technical support, cloud and other related services can be applied.

     

    The next article about BPO is here >>

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